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Earning your first 1,000 followers on Instagram is a massive milestone, and 78% of Instagram marketers I surveyed have been part of growing an account to 1K followers . In this post I’ll cover the top reasons why brands lose followers on Instagram and offer some tips about how you might course-correct. I understand that reaching the first 1K followers on Instagram can be challenging. It requires patience, as it most often takes 4 to 6 months for a brand to go from zero to 1K followers on Instagram. They generate fake engagement by paying for followers who may not be real people. Some signs of such malpractices include sudden follower growth spikes, inconsistent engagement and rates, or repetitive comments.