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They capture different moods, styles, and personalities. Yet, many of us ask, “What does Eau de Parfum really mean?” Eau de Parfum sits in the middle of the perfume concentration chart. This category has a higher percent perfume than Eau de Toilette but sits below pure parfum in fragrance strengths. Eau de Parfum (EDP) Eau de Parfum or EDP is the 2nd most concentrated among all. EDP perfumes are naturally more expensive than EDT but this perfume type typically tend to last longer which is up to 10 hours and around 16 hours on clothes. The longevity certainly justify its price. A decade ago, you will only be able to find Eau de Parfum on lady perfumes. But luckily nowadays, more and more EDP perfumes are made available for men and those who has jumped onto the EDP-wagon certainly never ... The Differences Between Eau De Parfum, Eau De Toilette, and Cologne Eau de parfum, eau de toilette, and cologne are all terms that refer to different concentrations of fragrance in a perfume. Eau de parfum, which means “perfume water” in French, has the highest concentration of fragrance and typically lasts the longest. It contains around 15-20% perfume oil and is known for it’s strong scent and longevity on the skin. Eau de toilette, meaning “toilet water” in French, is a lighter ... The Difference Between Perfume, Cologne, and Eau de Toilette The fragrances are basically all the same--the difference is how long the smell lasts.