Labubu isn’t just a cute collectible—it’s rooted in deeper cultural symbolism, blending ancient Nordic myth with modern nostalgia. Let’s explore the folklore connection, character meaning, and why this little monster resonates so profoundly in today’s toy culture. What Is the Story Behind Labubu Dolls ? Labubu dolls , created by artist Kasing Lung and popularized by Pop Mart, have become a global collectible trend. Inspired by folklore and storytelling, they thrive on blind box excitement, social media buzz, and celebrity influence. Before the world discovered Labubu , their fame was limited to China. They started to become a hit just as the country emerged from the pandemic in late 2022, according to Ashley Dudarenok,... Labubu dolls come in various colors and are sold in "blind boxes," meaning the figure inside is a mystery until opened. Part of the appeal is the surprise element, and the chance to unbox a rare ...