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Learn what PESTLE Analysis is, how to conduct it, and how to integrate it with Six Sigma projects. PESTLE Analysis is a strategic tool that evaluates Political, Economic, Social, Technological, Legal, and Environmental factors affecting a business. A PESTLE analysis is one technique for examining how outside factors, including political, economic, social, technological, legal, and environmental factors, influence your brand. Conducting a PESTLE analysis can help with strategic planning by giving you more context about your brand and what impacts it. PESTLE analysis is a powerful marketing tool to examine six external factors that may impact a business' growth. PESTLE is used to make a impactful business strategy. The PESTLE analysis guide includes free templates, best practices, and examples to drive industry insights you can capitalize on.