Tam sam som: What does TAM SAM SOM stand

What does TAM SAM SOM stand for? TAM, SAM and SOM are acronyms that stand for Total Addressable Market (TAM), Serviceable Available Market (SAM) and Serviceable Obtainable Market (SOM). Learn how to calculate TAM, SAM, and SOM to effectively size your market and drive strategic business decisions. Remember: TAM is the total potential market demand, SAM is the portion of the TAM that a business can realistically target, and SOM is the portion of the SAM that a business can realistically capture. Learn how to calculate and utilize TAM, SAM, and SOM in your business strategy for effective market targeting and resource allocation.